On hold message samples and demos

How on hold message samples and demos are a guide to boosting your business

Take the time to listen to on hold message samples and demos. All our audio productions are tailored to suit an individual client’s brand persona, but our samples and demos can provide you with ideas and an insight into ensuring on hold message is benefiting your business.  More than just chimes or soothing music, an On Hold Message can be specifically targeted to benefit your business and your industry. Your callers may only be on hold for a few minutes, but you can use that time wisely!

Evidence shows that an on hold message can reduce hang ups and increase conversions and, whilst all businesses strive to reduce hold times, statistics also show that over 50% of callers end up on hold.

That’s over 50% of callers to your business who you can potentially impress rather than annoy.

How to make your on hold messages better suited to your industry?

A professional copy writer will tailor messages on hold to specifically suit your marketing objective. This includes your company branding and your business personality. All this whilst helping to streamline a callers inquiry. Instead of simply thanking callers for their patience, the telephone recording should also be tailored specifically to suit your brand.  We recommend listening to our on hold message samples and demos to help you get ideas.

A call to your office is often the first contact a potential customer will have with your business and creating an impression that suits your Industry builds confidence and trust. For example, an accountant may require a more formal style of on hold messaging than say, a surf shop, but a surf shop would likely put customers off if they tried to use that same formal persona.

Still not sure what I mean? Compare this on hold message demo for an Accountancy firm

with this on hold message sample for a holiday park 

An industry specific on hold message also allows you to showcase your business’ personality. All this without compromising on creating a professional impression. The tone of the message can establish your business as a learned authority or you have some room to have a little fun if that’s your style.

Use your on hold message to benefit your industry as a whole by sharing important industry news, innovations, milestone events and industry initiatives. This will show callers that your company is as a industry leader and ahead of the competition.

Pick a voice over artist to suit your industry

To make the most of your audio branding production, a professional copy writer should be supported by professional voice over talent that can consistently deliver high quality media output.  Together, your on hold messaging team should be able to deliver an audio production that will inform and entertain your callers, whilst still supporting your wider marketing campaign.

The team at On Hold Magic have been doing this for over 20 years. Call us on 1300 100 333 or Contact Us for a quote today.